Everyone makes IA – running a team away day
Before you read this post. Choose a card. Remember it. In December 2014, just before Christmas, the UXA team at the BBC took on the challenge of convincing 120 UX designers that they all make information architecture. IA is a specialism. But it also underpins all user experiences. I wanted to give UX designers the confidence to […]
UXAs at the BBC – The horizontal discipline
IAs are the connective tissue that connect and combine ‘verticals’ into experiences. Being a UXA is a difficult job and it requires a specific skill-set and mindset. But to be truly effective, the difficult challenges are the ones that we need to seek out. And we need to take responsibility.
IAs are designers too – World IA Day 2014
[fancy_headline]On February 14th 2014 I spoke at World IA Day in Bristol. I talked about how an IA-mindset that can be shared across UX teams and organisations to seed IA-thinking throughout products and services. Rather than focus on the practice and process of IA, I wanted to talk about how IA theory can have an […]