I’m Dan Ramsden – a design leader based in the UK. I write about leadership, UX design, team building, information architecture, content design and things I’ve learned.
Latest posts
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Consistently describing design
I’ve been writing about the design process, suggesting that different models can give us different perspectives on what we’re doing when we’re designing. I’ve suggested that design is a process of translation and balance – transforming ideas between abstract forms to concrete instantiations that people can experience. In my last post I used the metaphor […]
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The design process and the scaffolding within
In a post last week, I shared a definition for design. I said: “Design is the translation of intent into experiments designed to generate value.” That post is about how information architecture is the stable set of rules which govern the relationships within a design to bring internal coherence. Information architecture means designs are easier […]
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Why is “information architecture” at the centre of the design process?
Let’s get two things straight — namely what I think “information architecture” and “design” are. I think both names suffer from a problem. They describe both an output and a process. The decisions that you make as you design or architect change the product or service that you’re working on. How you make the decisions is the process […]
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