Dan Ramsden’s Blog

I’m Dan Ramsden – a design leader based in the UK. I write about leadership, UX design, team building, information architecture, content design and things I’ve learned.

Latest posts

  • The design process and the scaffolding within

    In a post last week, I shared a definition for design. I said: “Design is the translation of intent into experiments designed to generate value.” That post is about how information architecture is the stable set of rules which govern the relationships within a design to bring internal coherence. Information architecture means designs are easier […]

  • Why is “information architecture” at the centre of the design process?

    Let’s get two things straight — namely what I think “information architecture” and “design” are. I think both names suffer from a problem. They describe both an output and a process. The decisions that you make as you design or architect change the product or service that you’re working on. How you make the decisions is the process […]

  • The Zone of uncomfortable debate

    The Zone of uncomfortable debate

    This is a talk I filmed for an event in November 2022. It focuses on the challenges of effective collaboration and covers ideas around: – the zone of uncomfortable debate – humble inquiry – crucial conversations – and negotiation tips from Never Split the Difference. It’s all strung together from a memory I have of […]

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