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Putting the audience first to boost your communication effectiveness
Summary: When we communicate we “encode” what we want to say based on our priorities and preferences. But the people we’re talking to also have preferences, knowledge and assumptions which can filter and alter what they actually hear. By thinking about our audience — and the preferences which shape how they receive and participate in…
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How to lead design discovery…
Last month I shared a critique of some ways people describe and structure design processes. I also shared a tool I’ve developed to direct “discovery” efforts. I wanted to share more about that tool and talk about why I think confidence is a good measure of success for your “discovery” processes. Creative leadership is about…
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Why is “information architecture” at the centre of the design process?
Let’s get two things straight — namely what I think “information architecture” and “design” are. I think both names suffer from a problem. They describe both an output and a process. The decisions that you make as you design or architect change the product or service that you’re working on. How you make the decisions is the process…
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The Zone of uncomfortable debate
This is a talk I filmed for an event in November 2022. It focuses on the challenges of effective collaboration and covers ideas around: – the zone of uncomfortable debate – humble inquiry – crucial conversations – and negotiation tips from Never Split the Difference. It’s all strung together from a memory I have of…
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Behaviour sets and stories
The Moleagle is comfortable with zoomed-out strategic thinking and they love to dig down into the detail too. I’ve described how taking a zoomed out view as you consider a Primary mode of information seeking helps you understand the core of your information offer. Once you’ve identified your Primary mode you can move a little lower towards…
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Designing navigation and supporting seeking
What’s the point of coming up with information architecture or a model to describe behaviour if it isn’t useful? Models should help you understand and make decisions – they’re a means to an end. IA is a means to an end too – it helps people make sense of stuff. I’m going to share with you…
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Motivated movement – navigation with intent
I know what I want and where I want to go. There are times in life when we have a clear goal in mind and a fairly good idea of how to achieve it. We’re highly motivated. But we also have enough information to make informed decisions. We’ll know when we’re getting ‘warmer’ or ‘colder’…
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Mind the Gaps: Time and Space in Information Architecture (UX New Zealand 2016)
Genesis. 11. 4-9. They said, “Come, let us build ourselves a city and a tower with its top in the heavens, and let us make a name for ourselves, lest we be dispersed over the face of the whole earth.” And the LORD came down to see the city and the tower, which the children of man…
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Design Sprints at the BBC – EuroIA 2016 – Answers
At EuroIA 2016 some of the BBC UXA team ran a workshop on Design Sprints. There were around 90 participants and lots of questions. We answered many during the workshop. But here are follow-up answers to all the questions that were asked. [This post will be updated over the next few days] EuroIA 2016 –…
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Design Sprints at the BBC – EuroIA 2016 – Appendix
Design Sprints are a method of moving quickly but designing thoroughly. You innovate and you learn. You mix techniques, focus on different skills at different times and work quickly and collaboratively. At EuroIA we delivered a workshop that was all these things – Design Sprints at the BBC. This is one of two blog posts to…
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‘Architecting’ is a word
I love words. I love the sounds they make and the shapes they form. I love the ideas they can inspire. I love words. Words, for me, provide the perfect balance of freedom and containment. I mention this because I recently read an interview I’d given and in it there was a word that gave…
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Everyone makes IA – World IA Day 2015
This is a post inspired by my talk from World IA Day. On the day I had 20 minutes to fill – I did a magic trick and talked about an imaginary uncle. This post has the benefit of an edit, but recreates the central argument – everyone makes IA. Information architecture is everywhere, it’s…
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Reflective practice
If you’re anything like me, you’re probably quite good at a few things. But if you are like me you probably sometimes have a hard time bragging about those things or even quite believing you possess them. This post is about the relationship between the things we do well (and not so well) and what…
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Content discovery and consumption – delivering the virtuous circle
The main challenges for online audiences of the future (and content publishers) isn’t finding content, it’s finding (and recommending) the right content. The homepage is dead. Or perhaps now every page is a homepage. But what does that tell us? This post is about three stages of the user experience – content discovery, consumption and…